Contemporary Romance Author Website Design & Branding

Lacie Waldon

A full brand and website build for a cozy romance author, designed to show off her back catalogue and refresh her branding.

Package: The Grand Gesture

Platform: Squarespace

Services: Brand Direction, Logo Design, Custom Illustration Colourwork, Website Design & Build, Favicon, Social Sharing Graphic

Screenshot of cozy romance author website for Lacie Waldon

Logo & Brand Identity

We built a full brand identity for cozy romance author Lacie Walden, designed around a retro sixties beach aesthetic. Lacie received two moodboard directions to choose from, each with a distinct visual personality, before we moved into building out the chosen direction in full.

The final brand includes a custom script wordmark logo, a sun-washed palette of almond cream, honey bronze, amber earth, and dark cyan, and a suite of flat vintage-inspired illustrations, including palm trees, beach-read patterns, and a sunbathing figure, all colour-matched to the brand system. Supporting elements include logo submarks, a badge-style favicon, and full colour-usage variations for light and dark applications. Everything was designed to feel cohesive across her website, social media, and any future branded materials.

Ready to love your website as much as your readers love your books?

Let’s build a website that has them at “Hello”.

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